THA F*CK IS IMAGINARY FIENDS?

IMAGINARY FIENDS IS A BRAND, BUILT UPON THE PREMISE OF ADDICTION AND ADDICTIVE TRAITS, HENCE THE DONNING OF THE NAME "FIENDS".  MANY ASSOCIATE THE NAME "FIEND", WITH "EVIL" OR "WRONG"; AND TO AN EXTENT IT IS TRUE, DEPENDING ON WHAT YOU ARE ACTUALLY ADDICTED TO.  HOWEVER, WE AT IMAGINARY FIENDS SEE THE ALTERNATIVE SIDE OF THE "FIEND" MENTALITY; THE POSITIVE SIDE TO THE CULTURE OF ADDICTION.  THERE IS SOMETHING BEAUTIFUL ABOUT THE ABSOLUTE DEDICATION, UNWAVERING LOYALTY, AND DEVOUT RELENTLESSNESS, OF AN ADDICT; IT'S ALMOST RELIGIOUS IN IT'S NATURE.  THE ADDICTIVE/FIEND PROCESS CAN BE QUITE BENEFICIAL, WHEN APPLIED TO THE RIGHT ADDICTION.  FOR US, AT IMAGINARY FIENDS, THIS ADDICTION IS CREATIVITY, THROUGH ART, MUSIC, CLOTHING ETC.  WITH AN END GOAL TO SOLIDIFY THE BOND BETWEEN THOSE WHO FOLLOW THEIR IMAGINATION, WE SEEK TO GIVE THE PEOPLE A BRAND TO IDENTIFY WITH, AND UNIFY UNDER.  THE QUESTION IS, "WHAT IS YOUR ADDICTION"?  IF YOU CAN IMAGINE, A BETTER POSITION, A BETTER YOU, A BETTER LIFE, THEN FEED THAT ADDICTION, UNTIL IT IS A REALITY.  ALL GREATNESS, STEMS FROM AN UNDETERRED MINDSET, AND AN UNSATIATED APPETITE, FOR THAT WHICH HAS BEEN VISUALIZED IN THE MIND.  COMBINE THAT, WITH HARD WERK, AND A THIRST FOR KNOWLEDGE, AND THAT IS WHERE YOU FIND THE MENTALITY OF IMAGINARY FIENDS AS A CONCEPT.  WE FOSTER THAT BELIEF, WITHIN OURSELVES AND IN OTHERS.

THIS IS IMAGINARY FIENDS.